Studio SEKOYA

Studio Sekoya is a new London-based brand strategy agency. They wanted a logo and brand design that would help them launch and create an immediate presence in the industry. Be inspired by California and “West Coast USA vibes” was the brief. The client particularly liked this part of the world and he wanted his company’s branding to reflect the laid-back nature and skate, surf and musical influences of the area. He derived the company’s name from the sequoia trees found in the region.

Instagram was used as the primary method of marketing communication. The first few posts were planned to cover detail about what brand strategy is and how Studio Sekoya can help deliver their service.

The research journey took us on a trip through the origins of skateboarding and surfing, the West Coast hip-hop scene, 1969 “the summer of love” and a range of Californian flora and fauna.

LOGO DESIGN | BRANDING | SOCIAL FEEDS

Sign on a glass window with the text 'StudioSekova' in white letters.
Person holding a beige tote bag with red abstract shapes, standing against a white wall.
Solid red background.
Two skateboard decks, one red with yellow text and the other yellow with tribal patterns, are positioned vertically against a plain background.
Sticker with the words 'Strange Brigade' in bold, stylized font, layered to form a 3D effect, on a gray textured background.
Solid yellow background
Instagram app screenshot showing stories at the top, a red blank post in the middle, and a caption about brand strategy at the bottom.
Instagram feed showing stories at the top, a section labeled 'Studio Sekoya' with a yellow background, and a caption encouraging newsletter sign-up with hashtags for brand strategy and marketing.
Text reading 'Stadio Seiko' in red letters with white outlines.
View of tall palm trees from below against a clear blue sky.
A person surfing on a large wave.

CLIENT TESTIMONIAL

Jimmy is Ace! He directed the creative on a brand creation project we collaborated on! He effortlessly balances bold, dynamic, and progressive thinking with a cool, calm, and reassuring demeanour, without any of the fluff or BS! I would highly recommend working with Jimmy!

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